Company Category: Video Tools and Marketing

Octane Marketing

Octane is a digital marketing agency that works with automotive dealers and dealer groups. Our leadership team brings decades of combined experience spanning OEM, retail, and agency sides of the business. This cross-functional knowledge allows us to approach every campaign with a strategic understanding of dealer priorities and factory expectations. As a Google Premier SMB Partner, Meta Business Partner, and Microsoft Advertising Partner, we deliver comprehensive digital capabilities including paid search, paid social, connected TV, programmatic display, dynamic inventory ads, VLAs, and creative services. We offer exclusive, in-house technology built specifically for automotive retail. Tools such as our AI-powered marketing asset delivery and Nitro specials merchandising platform give our clients a competitive edge through smarter operations and faster execution.

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New Road Advertising

New Road Advertising helps dealership leaders convert more traffic into calls, appointments, and sales—without adding staff. Our flagship solution, SMART Leads AI, identifies a portion of anonymous website visitors, engages them via compliant email, and syncs audiences for cross-channel retargeting. Built for auto groups of all sizes, we deliver measurable results and clean attribution. Visit us at NADA Show 2026 to reserve your 30-Day Free Trial.

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NADA 20 Group

20 Group is designed for owners, dealers or managers who are actively involved in running the dealership. Noncompeting members are grouped by franchise, dealership department, sales volume, location, travel preferences and budget. Includes access to the industry-leading OEM-specific financial comparisons of your dealership against average and best-of-class dealers.

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Mudd Advertising

Mudd Advertising is one of the automotive industry’s leading providers of results-oriented, data-driven advertising and marketing strategies. We are a successful and prosperous advertising and marketing agency that has gained national recognition. Headquartered in Cedar Falls, IA, our talented team creates breakthrough marketing, software, and interactive solutions to make sure our clients see the results they want. We consistently deliver results to over 4,000 dealers across the United States each year through strategic planning, creative advertising, and integrated marketing. We provide a full range of marketing services including digital and traditional media, production services, direct marketing, point of purchase materials, software-focused solutions, and email marketing services. Why we love it when you succeed: We believe in a Gung-Ho philosophy that teaches us to value our work, strive for measurable results and celebrate our successes. We work hard to make sure you see the results you want because we sincerely want to be the best partner you will ever have. If you want to find out more about our proven automotive advertising and marketing strategies, or learn about joining our team, visit our website at http://www.mudd.com.

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Loon Advertising

Loon Advertising helps automotive dealers and agencies use Streaming TV and Connected TV the same way they use paid search — accountable, targeted, and tied directly to sales activity. Built specifically for multi-rooftop dealer groups and performance-minded agencies, Loon activates high-intent automotive audiences across Amazon DSP and DV360, ensuring your message reaches in-market shoppers wherever they watch — not just where ads are cheapest. What sets Loon apart is not reach, it’s results you can defend. Every campaign is designed to influence real behaviors: website engagement, showroom visits, and sold vehicles — not just impressions on a dashboard. Loon delivers: Precision household and in-market targeting Full-funnel Streaming TV strategy aligned to dealership objectives Transparent reporting that ties media exposure to onsite behavior and sales outcomes Seamless collaboration with agency and in-house marketing teams For dealers tired of “awareness” that never shows up in the CRM, Loon makes Streaming TV a demand engine — not a branding expense.

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LESA Video Solutions

VEHICLE VIDEO MARKETING SOLUTIONS We build video apps that convert potential customers into buyers. LESA is the #1 dealer video inventory and digital marketing platform, providing cost-effective tools that let you put your inventory where the buyers are — dealer sites, YouTube, Facebook, Cars.com, AutoTrader, and more. And our Dealer Video Suite makes it easy for your sales team and BDC to create and maintain a personal connection with customers. In the capable hands of your own employees, our DIY video tools support your profit centers and connect you with a network of leading video partners. Google’s Automotive Shopper Study found that 46 percent of consumers go to dealership websites after watching video content. The Google study also says 42 percent of shoppers search inventory on a dealership website as a result of watching online video.

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Lectrium

Lectrium is on a mission to be the #1 electrified vehicle sales partner for dealerships nationwide. Based out of Brooklyn, New York, Lectrium helps automotive dealerships turn their online electrified vehicle shoppers into informed, confident buyers with interactive tools that answer questions around range, charging, affordability, and sustainability right on their websites. Their EV merchandising tools are trusted by 400+ dealers in 32 states and certified by four major global car manufacturers.

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JEMSU

JEMSU’s full service short form AI video marketing service plans, creates, optimizes and publishes short videos everyday for your business to YouTube, Facebook, Instagram, TikTok, LinkedIn, X, Snapchat and Pinterest.

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izmocars / frogdata

FrogData – Boost Your Fixed Ops Profits We help dealers make more money from their service departments. FixedOps Mojo – Our Service Operations Intelligence Platform. Track your ELR daily, fix menu pricing, control discounts, and keep repair orders moving. Your advisors get better, your margins improve. FixedOps Velocity – Our Hyperlocal Marketing Platform. Brings post-warranty customers back to your service lanes instead of losing them to independents. NEW: AI-Powered Analytics – Smarter insights, better decisions, higher gross.

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Hippo Media Group, LLC

Combining Business Consultancy with Content Creation, Traditional and Digital Marketing.

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