XGRIDS: Transforming Film and Video Production with Mobile Scanning and 3D Modeling SolutionsXGRIDS is revolutionizing how the broadcasting, television, and film industries capture and visualize 3D content. Our cutting-edge Mobile Scanning Solutions provide quick, accurate 3D data collection in various environments, whether on location or in the studio. This portable, fast solution reduces manual processes, saving time and costs while enhancing creative flexibility.Our 3DGS (3D Gaussian Splatting) offer unmatched precision in 3D visualization, seamlessly integrating with VFX, after effect, and pre-production workflows. With our technology, cinematographers and directors gain realistic previews of set designs, lighting, and camera movements, enabling informed decisions and speeding up production timelines.At NAB 2025, we’ll showcase how XGRIDS’ mobile scanning and 3DGS solutions empower industry professionals to capture, process, and utilize 3D data more efficiently than ever before. Whether for pre-visualization or final renders, XGRIDS provides the tools to enhance every phase of production, ensuring high-quality results and creative excellence.Discover how XGRIDS can elevate your production process, combining innovation with creativity. | XGRIDS is a spatial computing company transforming real-world environments into production-ready 3D content for film and television workflows.With our integrated hardware and software ecosystem, production teams can capture real locations in minutes, reconstruct them into high-fidelity 3D environments within hours, and directly use them for pre-visualization, virtual production, set design, and VFX.What traditionally requires days of location scouting, manual modeling, and expensive scene reconstruction can now be completed in a fraction of the time and cost.XGRIDS enables directors, producers, art departments, and VFX teams to:Digitize real locations in 5 minutesGenerate usable 3D scenes in about 1 hourReduce environment production costs by up to 70%Seamlessly integrate real spaces into Unreal Engine, virtual production, and post-production workflowsFrom location scouting, to virtual shooting, to post-production effects, XGRIDS provides a complete 3D content pipeline purpose-built for modern film and TV production.We are not just capturing spaces, we are turning real environments into production assets.
University of Oregon Reality Lab (OR Lab)
The Oregon Reality Lab (OR Lab) is an interdisciplinary research and development space within the University of Oregon’s School of Journalism and Communication. Based in Portland, the Silicon Forest, lab researchers, students, and industry collaborators work together to explore the prosocial, pro-environmental, and business implications and applications of spatial computing platforms like augmented and virtual reality (AR/VR). Come by our booth and explore some of our ongoing spatial storytelling projects:Beneath the Surface: Otter Rock Marine ReserveThe OR Lab is working with the Oregon Department of Fish and Wildlife (ODFW) to leverage wearable AR to engage audiences with their Marine Reserves. Leveraging the latest in wearable AR hardware – Snap Spectacles – the OR Lab is creating location-based AR experiences for the Otter Rock Marine Reserve. Learn how we are using the latest spatial storytelling techniques to bring the hidden story of our oceans above water. Eagle Creek: Fully ImmersedIn spring of 2018, our Portland-based Multimedia Journalism masterâs students reported on the aftermath of the Eagle Creek Fire in the Columbia Gorge that happened a few months earlier. We captured 360 video, standard video, audio interviews, and used aerial photography to create a photogrammetry model of the entire 75-square-mile burn area. Experience the Eagle Creek Fire like never before in this interactive AR/VR experience. Learn more at: www.oregonrealitylab.com | The University of Oregon’s Immersive Media Research & Education LabImmersive media represents a spectrum of emerging storytelling platforms: augmented reality (AR), mixed reality (MR), and virtual reality (VR). Together, these extended reality (XR) platforms enable communicators to create interactive experiences where audiences participate rather than observe. The Oregon Reality (OR) Lab is a multidisciplinary teaching and research space where we approach these technologies as powerful communication tools and equip students with the skills to strategically and ethically leverage immersive storytelling for positive social impact.Based at the University of Oregon’s Portland campus, the lab supports courses, development, and research focused on human-centered immersive communication. Students learn to create immersive storytelling projects, from interactive 3D environments and 360-degree videos to branded AR and VR applications, while studying how these platforms help inform, persuade, and address social, environmental, and business challenges.
StreamShark
StreamShark is the trusted video platform that helps the smartest enterprises scale their communication.Built on a foundation of security and redundancy at every stage, StreamShark offers an end-to-end live and on-demand video streaming service including remote encoder management, engagement analytics and company branded video portals and much much more.
Source Elements
Source Elements delivers high-quality, innovative remote recording and collaboration solutions for the media & entertainment industry through our platform components. We stay with you to see your masterpiece through to completion, with constant communication and 24/7 support. Whether you need to record a voice actor or musician, compose, live-stream, and record an orchestra performance around the world, or sync a commercial spot with video across the city, Source Elements is the way to lock-in sound quality and synchronicity. Trusted in 2005, we’re celebrating our 20th anniversary this year with the release of Source-Connect 4 along with some special announcements. Stop by and discover the world of remote collaboration with us.Unlike other solutions that are highly complex and force a fragmented approach to collaboration, Source Elements is easy to learn. Easy to use. And hard to resist once you hear your highest- caliber audio creations. All from being connected by a platform so impressive it even heals itself when there is internet packet loss or wireless network lag. Our tools give you the confidence to keep working. Get ready to get secure, relaxed, and expansive in your technical artistry. | Visit our booth to see our upcoming Labs projects that are pushing today’s remote collaboration boundaries. Source Elements has delivered high-quality, innovative solutions through our platform components for over 20 years. We stay with you to see your masterpiece through to completion, with constant communication and 24/7 support. Whether you need to record a voice actor or musician, remote review Dolby Atmos sessions with synced metadata, compose music, live-stream, record an orchestra performance around the world, or sync a commercial spot with video across the city, Source Elements is the way to lock-in sound and video quality and synchronicity.
Pixotope
Pixotope is a holistic, award-winning virtual production platform that allows you to design, create, and control every aspect of your production project. Our comprehensive product suite empowers media creators and broadcasters to blend physical and digital worlds through augmented reality (AR), virtual studios (VS), and extended reality (XR) on LED volumes. Built on Unreal Engine technology, our products deliver broadcast-quality virtual environments with unmatched reliability for live productions. The Pixotope product suite includes Pixotope Graphics for real-time rendering, Pixotope Tracking for camera and talent movement, Pixotope Reveal for revolutionary background segmentation, and Pixotope Cloud tools for collaborative workflows.What sets Pixotope apart is our deep understanding of broadcast workflows. We’ve designed our software to integrate with existing production systems, making high-end virtual production accessible to organizations of all sizes. Our technology powers major networks including ESPN, Formula 1, NFL, and Warner Bros. Discovery, delivering professional-grade visuals for live broadcasting.We’re committed to democratizing access to virtual production tools, enabling media creators to produce more engaging content while optimizing resources and workflows.Book a meeting with us: https://www.pixotope.com/nab-2025 | Pixotope is the all-in-one software ecosystem for real-time virtual production and broadcast graphics. Powered by Unreal Engine, it delivers photorealistic storytelling with 24/7 reliability. Trusted by industry leaders: Fox Sports: 2 XR stages for NFL Sunday and The HerdESPN: AR graphics for NFL/MLBWarner Bros. Discovery: XR, AR & Tracking in news and sportsUnified Technical Stack Native ST 2110: Direct IP integration for high-bandwidth facilities Advanced XR: Angle-based color correction for curved LED walls and automated digital twin alignment WYSIWYG Editor: Preview your final composited output – including live SDI video and tracking – directly in the editor and output. No baking delays Automated render failover ensures zero downtime Unified Tracking Ecosystem Pixotope Zone: TTL software tracks physical objects in the stadium for sports – no on-camera hardware needed. 10-minute setups Pixotope Fly: For drones/cable cams. Computer vision anchors AR graphics in 3D, even during zooms and motion Vision: Precision hybrid camera tracking for any rig from handhelds to cranes Applications Live Sports & Esports: Real-time AR for stats data and sponsorship News & Entertainment: Immersive virtual studios and set extensions Sustainable Production: Remote capabilities reduce physical sets and on-site crews Visit us in the Pixotope lounge at N3065 Bring your toughest technical challenges and see how we can solve them together.
NxVi Microelectronics Technology (Jinan) Co., Ltd.
NxVi is an innovative company specializing in UHD video & intelligent products, solutions, applications, and services. We provide professional solutions for 4K/8K real-time encoders, 4K/8K+5G encoders, 4K/8K SDI-to-HDMI converters, 4K/8K ST 2110 IP converters, 4K/8K decoders, multi-channel 4K E-commerce switchers, 4K/8K recorders, intelligent video analyzers, cloud intelligent accelerators, and other cutting-edge products, for serving content creation, acquisition, processing, archiving, distribution, transmission, and consumption.Our products are deployed at indoor studios, outdoor broadcasting vehicles, outdoor displays, and factory productions. They are extensively applied for real-time, multi-angle, panorama viewing of live broadcasting and recording of events such as concerts, performances, conferences, cultural and tourism activities, sports events, eSports, virtual reality, and metaverse. Our products can perform high-quality, low-latency, and highly secured real-time content transmissions. The all-in-one 4K switchers support multi-channel 4K input for processing, switching, recording and streaming functions in live E-commerce. The video analysis products accelerate real-time 4K/8K content detection, recognition, classification, content description and generation applications in edge and cloud platforms with flexible AI models supported. | Established in 2019, specializes in 8K Ultra High Definition/UHD video and intelligence solution design. With world-class ecosystem partners and teir-1 customers, NxVi is committed to serving emerging UHD & AI industry demands and business opportunities.
MySavepoint.com
Visit MySavepoint.com to see how we harness advanced AI to create cinematic-quality digital replicas, empowering celebrities and content creators to own, control, and globally license their digital likenesses, instantly and in any language. Our state-of-the-art mobile scanning technology comes to them, saving valuable time and ensuring a perfect, photorealistic digital double. This unlocks limitless opportunities to extend their presence across entertainment, advertising, and beyond, free from physical constraints
MOVIN Inc.
MOVIN is the worldâs first Motion-AI company built on LiDAR, redefining how motion capture is created and used. It delivers real-time, free-body motion capture with studio-grade quality anywhere from professional studios to homes, offices, outdoor environments, and live venues.A Glimpse of MOVIN TRACINMOVIN TRACIN is a compact, device-only motion capture system requiring no suits, markers, or studios. Powered by LiDAR and on-device AI, it delivers fast setup in minutes while maintaining approximately 2â3 cm real-time positional error.Traditional motion capture often involves long setup times and limited usable data. With TRACIN, nearly every minute recorded becomes production-ready, delivering clean, consistent motion data in real time. MOVINâs technology is already being adopted across games, film, live performances, exhibitions, humanoid robotics, sports, and interactive contents.Since releasing its next-generation TRACIN model in 2025, MOVIN has expanded to 10+ countries, with nearly 100 units deployed across close to 100 customer sites worldwide.MOVIN believes motion is the next key medium in humanâAI interaction. As text, images, and video have shaped todayâs AI systems, motion will define the future of robotics, virtual worlds, and real-time experiences. MOVIN is making that future possible by turning human motion into reliable, high-fidelity data anywhere.Watch MOVIN TRACIN in ActionHands Mocap Demo – Playard StudioFirst Impressions – Cinematography Database
MECART
Leader in Controlled EnvironmentsWe are a North American manufacturer specializing in the design, construction, and installation of high-quality modular buildings. With a commitment to excellence, we offer turnkey solutions powered by in-house engineering, design, and manufacturing—ensuring seamless execution under our ISO 9001-certified Quality Assurance System.Our reputation is built on proven solutions, high-quality products, on-time delivery, competitive pricing, and exceptional customer support.MECART STUDIOS: Craft Meaningful Art, UninterruptedOur high-performance studios provide an acoustically optimized environment, allowing you to focus on your creative vision, free from noise and distractions.Ideal for: Broadcasting Gaming Music Recording️ Radio & Podcasting Media & Entertainment EducationFrom concept to completion, we bring innovation and expertise to controlled environments, ensuring superior quality and performance in every project. | MECART is a North American manufacturer of modular, professional-grade studios designed as a high-end alternative to traditional stick-built construction. With 50+ years of expertise, we design, engineer, manufacture, and install turnkey studio environments that deliver broadcast-quality acoustics â without the timelines, costs, or constraints of conventional builds.Studios built for: Broadcasting · Music Recording · Radio & Podcast · Gaming · Media & Entertainment · EducationWhy studios are going modular:RelocatableSpace-maximizing Faster to deploy Classified as equipment, a financial asset No costly retrofitting of your spaceConsistent quality via off-site prefabricationTrusted by SiriusXM, Technicolor, RodeoFX, LAAMP, Virginia Tech, and leading studios across North America.â Visit our booth N1409 to walk through a full studio demo and see the modular difference for yourself.
Macnica Americas
Macnica Americas delivers expert engineering services paired with smart fulfillment solutions, helping businesses innovate efficiently, navigate complexity, and bring products to market faster.Our expertise across design, integration, and supply chain empowers our customers to focus on driving their core business forward. | Macnica Americas enables innovation across Robotics, AIoT, Automotive and Mobility, Broadcast and ProAV, and Medical and Healthcare by delivering integrated solutions across Capture, Process, and Communicate. By combining advanced sensors, AI and compute platforms, deterministic networking, and deep engineering expertise, we help customers reduce design risk and accelerate differentiated products to market.