About

About Zeldis Research Zeldis Research is a full service market research firm that focuses exclusively in the insurance and financial services markets, with practices in Investments/Annuities/Insurance, P&C Insurance, Health Insurance, and Group Benefits. We conduct qualitative and quantitative research with both consumer and B2B audiences, including investors, policyholders/members, employees, financial advisors, agents and brokers, employers, SBOs, and more. We have a wide range of capabilities including concept/product testing, innovation, message/ad testing, customer experience, customer journey, market segmentation, and more. Zeldis Research is a full service market research firm that focuses exclusively in the insurance and financial services markets, with practices in Investments/Annuities/Insurance, P&C Insurance, Health Insurance, and Group Benefits. We conduct qualitative and quantitative research with both consumer and B2B audiences, including investors, policyholders/members, employees, financial advisors, agents and brokers, employers, SBOs, and more. We have a wide range of capabilities including concept/product testing, innovation, message/ad testing, customer experience, customer journey, market segmentation, and more.