About

About Red Bull Energy Drink Since 1987, Red Bull has grown from a single product in Austria to a global brand, selling over 100 billion cans and counting. Known for bold marketing and empowerment of athletes, artists and players, Red Bull Energy Drink is available in more than 175 countries and has become a symbol of energy, adventure and innovation worldwide. Discover how Red Bull gives wiiings to people and ideas at IAAPA.