About

About NADA Retirement Dealerships using the NADA Retirement from Empower program gain access to high-quality 401(k) plans with competitive fees, a broad selection of investments, and an intuitive, technology-driven employee experience. New in 2026: Simplify and strengthen your 401(k) strategy with NADA Retirement's Automotive Preferred PEP—powered by Empower. It's easier than ever for dealers to offer a competitive retirement benefit while reducing administrative burden and fiduciary risk. Participating employers can (1) Save time and reduce complexity — plan administration, including testing, filings, and audits are managed by 401(k) experts, (2) Lower costs through economies of scale, (3) Shift fiduciary responsibility — Empower and other appointed professionals share or assume key fiduciary duties, helping to protect your business, and (4) Deliver a great participant experience by giving employees robust digital tools, personalized retirement planning resources, and a trusted name in financial wellness. As the second-largest retirement services provider in the U.S., Empower brings unmatched expertise, service, and innovation to help automobile dealers strengthen their employee benefits and help dealership employees build lasting financial confidence.