About

About Luba Libations About Luba Libations, Inc Welcome to Luba Libations, where every can is an invitation to celebrate life with bold flavor, real ingredients, and a story that brings genuine joy to every party. Forget bland, forget boring—Luba throws the old rules out the window and reimagines what it means to enjoy a non-alcoholic cocktail. We cater to those who want to savor the full experience: the festive clink of glasses, the anticipation of something special, the rush of juicy, vibrant taste—without a drop of alcohol or anything artificial getting in the way. At our heart, we’re inspired by the incomparable Luba—our founder’s Ukrainian grandmother, whose warmth, humor, and love of life inspire the brand every single day. The name “Luba” comes directly from the Ukrainian word for love, and you’ll taste that in every sip: big-hearted blends made for moments that matter. When we set out to create Luba Libations, our goal was joyfully straightforward—to craft mocktails that keep things fun, honest, and unforgettable, using real juice, real ingredients, and powerful, genuine flavor. You’ll never find mystery chemicals or synthetic stand-ins here. Every can bursts with authentic, mouthwatering flavor that honors classic cocktails but isn’t afraid to make them our own. Pour Luba over ice to liven up a quiet night in, serve it at a sparkling soirée to impress your guests, or crack one open straight from the fridge for effortless refreshment. However you choose to enjoy it, Luba fits right in—bringing everyone together, from wellness seekers and the sober-curious to cocktail fans who crave something delicious and exciting. Retailers and customers love Luba for countless reasons: our eye-catching, recyclable cans make a statement in any beverage set—whether in the cold box or on the ambient shelf, in single-serve or multipack formats. Luba is proudly woman-owned and serves as a premium mixer too, making it the perfect way to capture today’s adventurous, health-conscious shopper who refuses to settle. Each can offers exceptional margin potential, undeniable shelf appeal, and a wide-open lane for cross-merchandising with everything from mixers to mealtime favorites. Above all, Luba Libations is a true celebration in a can—a burst of bold flavor, a nod to real moments, and a vibrant invitation to everyone who believes great occasions should always taste this good. Taste the love at drinkluba.com! Luba Libations is a premium non-alcoholic beverage brand offering bold, ready-to-drink cocktails crafted with pure, all-natural ingredients. Inspired by the vibrant spirit of Grandma Luba, the brand celebrates life, connection, and unforgettable moments. With no artificial additives or artificial flavors, Luba Libations delivers clean, flavorful drinks designed to be sipped straight or mixed, perfect for any occasion—day or night. Founded by Christiana and Nic Trapani, Luba Libations was born out of a desire for zero-proof cocktails that prioritize quality and authenticity. The brand also champions sustainability through its "Sips for Sustainability" initiative, committing 1% of every purchase to environmental efforts like ocean conservation. Luba Libations invites you to embrace a lifestyle of joy and connection, offering a better-for-you alternative that’s as refreshing as it is meaningful.