stYpe is a global leader in camera tracking, object tracking, and rendering solutions for live broadcast, virtual production, and film. Built on real-world broadcast engineering, stYpe delivers the precision and creative freedom that modern productions demand. At the core of stYpe’s portfolio is RedSpy, an industry-defining optical camera tracking system now in its fifth generation, and Follower, a real-time motion capture system for talent and object tracking in AR, XR, and virtual studio workflows. StypeLand with GreenKiller delivers photorealistic chroma keying with exceptional edge quality, shadow preservation, and color fidelity. Now, LuxIQ™, stYpe’s patent-pending adaptive chroma keying technology, takes it further by automatically recalibrating keying parameters in real time as lighting changes, with zero operator intervention. Trusted by the BBC, Sky, Fox Sports, CBS, and many more, stYpe has powered some of the world’s most-watched broadcasts. In 2022, stYpe received the 74th Engineering, Science & Technology Emmy Award for StypeKit and RedSpy. Visit stYpe at IBC to see LuxIQ™ and more in action and discover what’s next in tracking, XR, and live storytelling. | stYpe is a global leader in camera tracking and virtual production technology, providing end-to-end solutions for broadcast, film, and live events. stYpe develops innovative systems that bridge creative vision with technical precision. Its award-winning products, including RedSpy, Follower, StypeKit, and StypeLand, empower productions with real-time camera and object tracking, seamless XR and AR integration, and automated workflows. From live sports and news to cinematic virtual sets, stYpe technology helps creators deliver immersive storytelling with unmatched accuracy, reliability, and creative freedom.
Muybridge AS
When we set out to build Muybridge, we asked a simple question: What if gravity didn’t matter? Traditional cameras are bound by mass. They’re heavy. They obstruct views. They require crews, rigs, and physics to cooperate. But what if we could remove all of that? What if we could create a camera with no moving parts- one that exists purely as perspective? That’s what we’ve built: a weightless camera powered by real-time software. No robotic arms. No drones. Just pure point of view. | Muybridge’s software-defined camera array redefines broadcasting â replacing mechanical complexity with computer-vision intelligence to deliver broadcast-quality, zero-latency immersive angles that were previously impossible. Powered by a modern GPU-driven computing platform, the camera arrays can scale to thousands of meters â enabling limitless fly-arounds, unrestricted lateral movements, and fluid perspectives unconstrained by physics or mechanics. For lbroadcasters, and rights holders, it’s not just a new camera system â it’s a new storytelling paradigm that fundamentally redefines how viewers and fans experience broadcast.
KUPO
KUPO, one of leading manufacturers in the entertainment industry, with 43 years of development to date, we are now offering comprehensive solutions for motion pictures and television, photography, concerts and events, theater and studio industries. Our commitment to improvement is constant, we dedicate ourselves in creating Humanism, Quality, Invention and Safety to our people (both employee and customer), to our environment and for the growing content creation market.. Enjoy your ride with us, when it comes to helping you achieve your vision dream with KUPO equipment! | KUPO is a leading hardware solutions provider for the stage, rigging, and live-event industry. For over 40 years, we have designed and manufactured professional-grade rigging hardware, stands, clamps, couplers, lifting equipment, and power solutions, trusted by touring productions, theatres, concert halls, and rental companies worldwide. Chosen by professionals behind the scenes, KUPO is built to work, built to last, and built for the show. Come to visit and find new opportunities with KUPO! | KUPO is one of the leading hardware solutions providers in the entertainment industry. We design, manufacture and distribute sophisticated products, including lighting and camera support, power connection, gear protection case, shopfitting display, lifting equipment and control systems.For more than four decades, Kupo has established a well-recognized reputation for quality and innovation. Our customers are around the globe who work behind the scenes as the photographer, video and cine image-provider, theatre, concert hall, touring crews, and lighting designers. Kupo has forged its own path to the world by crafting innovative tools with unparalleled quality, sought after and shaped by industry professionals worldwide. To meet these professionalsâ needs, we offer numerous patent products including quick release and locking C-stand, multi direction easy storage Click Stand, auto self-locking Wind-up stand, lever lock and release device for Kupole, anti-slip rosettes friction disc of Max Arms, quick action Telescopic Hanger and the list goes on. All Kupo products have been painstakingly machined so you know you can count on their incredible strength and durability in harsh production environments. They are so durable, in fact, that they create a history of their own through their many years of service. Its reliability is credited for certificates such as TUV-GS, CE, UL and CUL for several electrical products and the most popular Wind-up stand, Clamps, Couplers and Safety Wire. | KUPO, one of leading manufacturers in the entertainment industry, with 46 years of development to date, we are now offering comprehensive solutions for motion pictures and television, photography, concerts and events, theater and studio industries. Our commitment to improvement is constant, we dedicate ourselves in creating Humanism, Quality, Invention and Safety to our people (both employee and customer), to our environment and for the growing content creation market..Enjoy your ride with us, when it comes to helping you achieve your vision dream with KUPO equipment,WE LIKE TO SAY AT KUPO:NEVER LET GO!