ZIWI is the global leader and innovator of air-dried nutrition. Ethically and sustainably sourced in New Zealand, their award-winning high meat recipes are proudly handcrafted in their own New Zealand kitchens. Inspired by the nutrition of raw diets, while offering the convenience and safety of dry foods, ZIWI is simple, with no artificial preservatives, additives, growth promotants, or antibiotics. They proudly craft air-dried and canned recipes for dogs and cats, as well as treats and chews for dogs.
Zesty Paws and Solid Gold
To us, pets aren’t just pets. They’re our favorite cuddlers, yarn lovers, laser pointer chasers, toy squeakers, and comic relief! But most of all, they’re family. So, when it comes to their health and well-being, they deserve nothing less than the very best. That’s exactly what inspired us to launch Zesty Paws® in 2015. As a leading brand of pet supplements, Zesty Paws® products are made to bring pets and pet parents closer together.
Zen Frenz
Zen Frenz aims to be the future of pet wellness. We are dedicated to building a passionate community of pet owners who strive to bring themselves and their frenz the best lives possible.
YowUp!
YowUp! makes the coolest, healthiest treats pets go wild for—from freeze‑and‑serve Froyo to gut‑loving prebiotic yogurts. Always 0% fat, lactose‑free, and no added sugar, our snacks pack functional benefits and irresistible flavors for dogs and cats. Shelf‑stable, tasty, and tail‑wag approved—YowUp! keeps pets happy from the inside out.
Woof
Woof is revolutionizing the pet industry with a bold drive to innovate and deliver high-quality, unique products our pups love. Through innovation in both hardware and food science, we’re helping dogs enjoy safer, healthier play & helping their parents enjoy the peace of mind that comes with it. We’re just getting started, and would love to have you join us on this journey!
Wholistic Pet Organics
Wholistic Pet Organics is a family owned company based in New Hampshire that produces natural pet health supplements. Founded in 1998, we focus on whole food nutrition using organic, non GMO ingredients with no artificial additives. Our company manufactures its products in house to ensure quality and offers solutions for digestion, joints, immunity, and overall wellness for pets.
WF Young
Founded in 1892 by Mary Ida and her husband, Wilbur Fenelon Young, W. F. Young, Inc. has manufactured and distributed high-quality and trusted animal health and wellness products for over 130 years. A 2022 winner of the National Animal Supplement Council Visionary Award, the company is recognized as a worldwide leader in innovative, specialized animal health care brands – including Absorbine® Veterinary Liniment, UltraShield® fly control, ShowSheen® grooming products, Silver Honey® skin care products, Hooflex® hoof care, as well as The Missing Link® nutritional supplements and its newest brand debuting at the show, Honest to Goodness™ – that improve wellness and enhance the quality and enjoyment of life for people and their animals.
wellFURst
Caring for Your Pet, One Paw at a Time. Pet supplements carefully crafted with active ingredients that help keep your bestie happy and healthy.
VPET USA
VPET offers the industry’s quickest, most effective and flexible approach to manufacturing custom and stock PET plastic containers. We bring a technological dimension to PET plastic manufacturing that sets us creatively and productively apart from the competition, giving our customers a distinct advantage for choice, quality and speed to market.
Vital Pet Life
Vital Pet Life, founded in 2017, is a purpose-driven brand focused on leveraging the power of omega fatty acids from fish oils and glucosamine to create skin and coat supplements for pets. Their Vital Probiotic & Vital Hip & Joint proprietary powder blends are launching at Global Pet Expo. With a mission of sustainability, trust through transparency, and animal advocacy, this certified WBENC woman-owned business is a member of the Sustainable Pet Coalition, rePurpose Global, and is MSC certified sustainable & ORIVO origin certified.