NORJAL is a Mexico-based distribution and marketing company specializing in confectionery and snack products, with a growing footprint across domestic and international markets. We develop and scale innovative in-house brands while also partnering with high-potential products ready to succeed in today’s competitive business. Our approach focuses on creating engaging consumer experiences that drive attention, trial, and strong sell-through at the point of sale. Our portfolio features trend-driven offerings, from spicy Mexican candy to joyful confectionery and differentiated snacks, all designed to connect with modern consumers and boost our partners’ performance. Backed by a strong distribution network across retail, traditional trade, and export channels, we bring our brands to key markets in Mexico, the U.S., and Latin America.
Mount Franklin Foods, LLC
Mount Franklin Foods, LLC is a leading North American manufacturer of high-quality confections, fruit flavored snacks, stuffed marshmallows, mints, snack & baking nuts, and ingredients. Headquartered in El Paso, Texas, the company proudly serves major retailers, wholesalers, co-manufacturing customers, & foodservice distributors through its various divisions & affiliate companies, including Sunrise Confections, Azar Nut, Hospitality Mints, Stuffed Puffs, & Element Food Solutions. The company’s portfolio includes a variety of private label & branded nuts, snacks, confections, & mint products, as well as dry-blended ingredients. Our brands include Sunrise, general line candy; Bubs, a licensed Swedish candy line; Party Sweets, individually wrapped mints; Stuffed Puffs, where every bite transforms a simple marshmallow into an unforgettable experience; and Gummy Fuzions, bringing fun new textures to the confectionery aisle.
Morinaga America, Inc.
Established in 2008, Morinaga America, Inc. is the official distributor of HI-CHEW™ and Chargel™ in the United States. HI-CHEW™, the immensely fruity, intensely chewy candy, is offered in sticks, peg bags, stand-up pouches, and newly released HI-CHEW™ Bites. In total, the brand offers over 30 flavors nationwide. Chargel™, a uniquely gel-textured beverage, aims to provide consumers with a caffeine-free alternative to traditional energy drinks. Combining a blend of carbohydrates and vitamins. | Established in 2008, Morinaga America, Inc. is the official distributor of HI-CHEW®, Chargel™ and most recently released HI-SOFT™ Salted Caramel Chews in the United States. HI-CHEW®, the immensely fruity, intensely chewy candy, is offered in sticks, peg bags, stand-up pouches, and newly released HI-CHEW® Bites. In total, the brand offers over 30 flavors nationwide. Chargel™, a uniquely gel-textured beverage, aims to provide consumers with a caffeine-free alternative to traditional energy drinks. Combining a blend of carbohydrates and vitamins, the product is currently available in Green Apple, White Grape, and Strawberry.
Mexico Distributor
México Distributor was born with a clear vision: to bring the richness of Mexican sweets to every corner of the United States. Our story began in Mexico, where the tradition of sweet gastronomy is a cultural legacy. Since our inception, we have been committed to sharing those authentic flavors that evoke memories and celebrations. In the year 2000, we decided to expand our horizons and establish ourselves in Chicago, Illinois. It was here that our adventure began, right in the heart of the Hispanic community. We started by selling our products at local *tianguis* (street markets), where the warmth and community spirit welcomed us with open arms. In 2001, bolstered by the support of our customers and growing demand, we formalized our operations in a permanent storefront, thereby solidifying our presence in the market.