Sun-Staches creates fun, fashion-forward eyewear that transforms everyday sunglasses into bold, character-driven accessories. From iconic licenses to trendsetting originals, we design eyewear that brings smiles, sparks imagination, and turns heads. Whether it’s for play, parties, or protection, our products blend style and personality with 100% UV protection and quality kids and adult frames. Sun-Staches: where eyewear meets entertainment.
Speedy Monkey
“Wooden Toys Stuffed Toys Bio Plastic Toys” | We are proud to introduce you to Speedy Monkey LLC, an American company dedicated to the little one’s world. With 30 years of successful experience in the toy industry, our mission is to create and deliver top-quality toys that are fun, educational, and safe.We take pride in designing our exclusive Speedy Monkey collection, offering premium toys that blend timeless tradition with modern lifestyle designs, all crafted from FSC-certified wood (#C109137 – protecting healthy, resilient forests for all, forever). We also select from around the world, renowned brands for distribution across the US market, such as: – Moulin Roty. This is a famous French brand that has been specialized in nursery, toy, and birth gifts since 1972; – Souza Dress Up Costumes & Accessories: A range of high quality dress-up costumes and accessories that allow children to immerse themselves in imaginative play; – Tolo Bio: Eco Safe unique toys made from wheat grain fiber, a sustainable and eco-friendly alternative to plastic; – Flipetz: A truly innovative, two-in-one plush toy that flips to reveal a surprise either a fruit or vegetable on one side, and a cute animal on the other. Endless fun and creativity for all ages Last but not least for this 2026 edition, two new brands to be launched: – Sycomore, known for being the most innovative brand in the creative leisure space. Arts & Crafts designed in France with creativity, imagination, sharing, interaction and self-esteem being at the heart of the product development process; – Baghera: French designed pedal cars, carriers, small metal and wooden toy cars for the delight of toddlers. Explore the collection and immerse yourself in the captivating world of famous car brands (Audi, Ford, Mercedes-Benz, Porsche…), a perfect fusion of automotive passion and playful fun. Resistant, the cars are designed to last and pass from generation to generation As Pascal BERNARD, Founder and President of Speedy Monkey would say: “Of course, a toy should have a developmental characteristic but we also take pride in making sure children have fun and let their imagination fly away…”
Smith Brands
Smith Brands is a U.S.-based toy, game, and novelty company focused on one clear goal: creating products that deliver big reactions, shared laughter, and memorable moments. With a growing reputation for highly giftable, instantly understood items, Smith Brands designs retail-ready products that perform across toy, gift, novelty, and impulse purchase environments—built for quick shopper comprehension, strong turnover, and repeat demand. At Toy Fair New York (Booth 6909), Smith Brands will be showcasing its expanding lineup and inviting buyers, media, and partners to experience a major new product debut the team is especially excited to unveil in person. The brand’s approach blends timeless humor and classic play patterns with modern merchandising sensibilities—resulting in products that are easy to place, easy to explain, and hard to resist. A core pillar of the portfolio is the Laughing Smith® collection: an assortment of high-velocity prank and gag items designed to drive impulse conversion and repeat traffic. The lineup includes crowd-pleasing favorites such as prank golf balls, fake lottery tickets, novelty toilet paper, and other “grab-and-go” items that fit naturally at checkout, on endcaps, in seasonal displays, and in novelty sections. Laughing Smith® products are built around simple concepts that customers immediately “get,” making them strong candidates for retailers looking to refresh impulse sets with proven, reaction-driven merchandise. One of the brand’s most recognized products is WET FARTS®, a viral prank favorite that has generated 200+ million social media views across brand content and fan sharing. After years of sustained direct-to-consumer demand, Smith Brands is expanding WET FARTS® and the broader Laughing Smith® assortment into wholesale, giving retailers access to items backed by strong awareness and an engaged audience that actively seeks them out. For retail partners, this means the opportunity to stock products that already have momentum—supported by consistent online visibility and a loyal customer base that buys for the laugh and comes back for more. Smith Brands welcomes retailer and media meetings at Booth 6909 and looks forward to connecting with partners seeking high-conversion impulse items and big-reaction products that keep customers smiling—and coming back.
Rubies II, LLC
Rubies is the world’s largest designer, manufacturer and distributor of Halloween costumes and accessories. The wide-reaching network of Rubies partners speaks to their lasting presence within family households for over 70 years being used, trusted, and loved by generations of parents and children. Proud to inspire and delight its audience, Rubies offers a vast selection of products that extends well beyond Halloween, helping people around the world celebrate holidays and special occasions. Using the talent of their stellar in-house design team, Rubies develops costumes and accessories for the hottest licensed properties, offering something for everyone in the family, including your pets! Whether it’s a smaller independent store, a national chain or even a virtual marketplace, Rubies products are prominently featured in a broad range of retailers, selling toys, costumes, and party supplies. Rubies and their sister companies distribute these sought-after products in regions including the United States, Canada, Europe, Mexico, South America, Australia, and Asia, spreading joy worldwide.
Playmates Toys, Inc.
Celebrating its 60th anniversary in 2026, Playmates Toys is among the most well-respected and creative marketing and distribution companies in the global toy industry with a proven track record of creating innovative, affordably priced products and developing and managing long-term brand franchises. Playmates’ past and current partners are among the world’s leading entertainment companies, including Paramount, Legendary Entertainment, Toho, NBCUniversal, Rainbow Studios, Warner Bros., WWE and Disney. licensed entertainment specialist, Playmates’ success stories include broad, multi-segment product lines inspired by a wide variety of beloved movies and animated series including Teenage Mutant Ninja Turtles, Monsterverse, Godzilla x Kong, Voltron, Mighty Morphin Power Rangers, Disney Princess, The Simpsons and many others. From its offices in Hong Kong, California and London, Playmates designs, develops, markets and distributes its products in over 80 countries worldwide. For more information, please visit playmatestoys.com.
Piggy Paint
PIGGY PAINT nail polish is Non-toxic, Virtually Odorless, and Kid-friendly! This Advanced, Water-based formula Dries Hard – and Doesn’t Wash or Peel off. Plus, it’s Cruelty-free, Vegan, and Safe for all ages (including babies, toddlers, and children). PIGGY PAINT is a Premium brand that is trusted by parents, Created by a Mom, and a favorite for celebrities. Enjoy a rainbow of FUN, bright colors with Shimmers & Glitters – and dozens of cute Gift Sets for every occasion and Holiday. Also available in Scented (15 yummy, flavorful shades!). PIGGY PAINT is ALL Fun, with NO harsh chemicals! | PIGGY PAINT is #1 Kids nail polish in USA – it’s Non-toxic, Odorless & Safe for all ages. This Advanced, Water-based formula Dries Hard – and Doesn’t Wash or Peel off. A rainbow of FUN colors and Gift Sets that are Cruelty-free + Vegan. Also available in Scented (15 yummy, flavorful shades!). Piggy Paint is a Premium brand that is trusted by parents. ALL the fun, with NO harsh chemicals!
Peter Pauper Press, Inc.
In 1928, at the age of twenty-two, Peter Beilenson began printing books on a small press in the basement of his parents’ home in Larchmont, New York. Peter—and later, his wife, Edna—sought to create fine books that sold at “prices even a pauper could afford.” Today, still family owned and operated, Peter Pauper Press continues to honor our founders’ legacy—and our customers’ expectations—of beauty, quality, and value. We specialize in Children’s Activity Books, Floor Puzzles, Board Books, Sticker Books, Flash Cards, Art Supplies, and educational workbooks.
Parris Manufacturing Company
Parris Toys began in WWII making training rifles for the military. Now based in Savannah, TN, they craft high-quality toy replicas of historic American firearms, from frontier to Civil War to Western styles, blending nostalgia with craftsmanship. | Parris Manufacturing Company, dba Parris Toys, is a toy distributor. Shop Replicas by Parris to find one of the largest online selections of toy guns available today. We are pleased to manufacture beautiful replicas of Indian rifles, pirate rifles, Civil War muskets, frontier pistols, flintlock frontier rifles, Western rifles, military rifles, and many others, as well.