Into the Woods is built on transparency and purpose. Our recipes are crafted without corn or unnecessary fillers, focusing instead on quality proteins and functional ingredients. Each formula supports overall wellness, digestion, and energy, while remaining accessible to everyday dog owners. It’s premium nutrition without the premium attitude.
Icelandic+
At Icelandic+, we are passionate about pets – both yours and ours. We are dedicated to creating the healthiest treats, naturally rich in protein and omega-3s, for the well-being of dogs & cats. Our treats are meticulously crafted from wild-caught fish and sustainably sourced, limited ingredients gently processed to maintain their nutrients and flavor. Free from additives, fillers, preservatives, or anything artificial, our treats are naturally healthy and delicious. • Wild-Caught Fish • Free-Roaming Lamb • Air-Dried for Maximum Nutrition & Flavor • Packed with Protein & Omega-3s • Supports Healthy Skin & Coat, Dental Health, Eye & Heart Health • Great for Pets with Protein Sensitivities • Treats & Chews for pets of all sizes • 100% Natural, Nothing Artificial
HOOZA
Welcome to HOOZA — Where passion meets innovation. Designed by true dog lovers, HOOZA is redefining everyday pet gear with our signature magnetic buckle system — delivering effortless function, elevated design, and unmatched convenience. We create thoughtfully engineered collars, leashes, and harnesses that simplify life for pets and their people — without compromising on style or safety.
HOLI
A picky pup is a good pup, and picky pups love HOLI! Our treats and toppers are as delicious as they are nutritious. We specialize is single ingredient and limited ingredient freeze-dried raw treats and toppers.
Hill’s Pet Nutrition, Inc
Founded more than 80 years ago with an unwavering commitment to pet nutrition, Hill’s mission is to help enrich and lengthen the special relationships between people and their pets. For more information about Hill’s, our shelter program, products and nutritional philosophy, visit us at HillsPet.com, HillsVet.com or on social, @HillsPet.
Heckova!
From nutritious tasty toppers and mixers to meaty meals and treats, Heckova! Freeze-Dried Raw answers the shoppers’ demand for clean, healthy and premium offerings. Packed with raw protein including chicken raised without antibiotics and human-grade beef liver, Heckova! is carefully crafted with simple ingredients, including superfood fruits, veggies and whole grains. It helps support your dog’s overall wellness, including heart, joint, immune system, digestive, gut, skin, coat, kidney and urinary tract health — and it’s so delicious that even picky eaters won’t be able to resist. Heckova! is proudly made in the USA with no added artificial preservatives, flavors or colors. It’s a heck of a choice for your heck of a dog.
Health Extension & SnugArooz
Keeping pets healthy since 1963
Happy Dog / Happy Cat Petfood
Our family business has been producing food of the highest quality since 1765. Our first-class dog food made from high-quality and natural ingredients has been manufactured in Wehringen, Bavaria, for over 50 years. The Happy Dog brand stands for species-appropriate and healthy nutrition for your pet and is designed for the best acceptance, maximum digestibility and tolerance. Nr. 1 Brand in Germany’s specialized pet-stores since many years.
HAISEN HUACHONG IMPORT&EXPORT ZHUOZHOU CO.LTD
Haisen Group’s business covers cat litter, pet food, pet products and packaging Haisen Super Factory is an important investment project of Hessian Group in Ningcheng County, and is also a core component of the production end of Hessian Group. It covers an area of 94 acres, with a total construction area of 25,600 square meters and a total investment of 200 million yuan. Five tofu cat litter production lines and eight automatic packaging production lines have been built. The annual output of bentonite, tofu and mixed cat litter can reach 400,000 tons, with an annual output value of 800 million yuan.
GreenLine Pet Supply
People for Pets and the Planet! Since 2012, GreenLine Pet Supply has been on a mission to make pet products cleaner and kinder to the planet. After developing GreenLine’s Landfill‑biodegradable poop bags, we are launching our newest product, Wiggle Whip! The first freeze‑dried, shelf‑stable ice cream treat for dogs, crafted with certified‑humane goat milk and organic, upcycled ingredients. This no‑freeze format is “ready to treat” straight from the bag, delivering all the fun of ice cream with none of the mess. Each 2‑calorie bite provides gut‑friendly probiotics, natural antioxidants, and wholesome fiber. Made in the USA with no added sugar, fake flavors, or funky colors. Crafted in the USA. Wiggle Worthy. Woman & Minority‑owned.